Overview:
Software product management and pricing are key success factors for any organisation providing software, be it a software company or an organisation responsible for software in a company that belongs to a different industry. After defining the term “software product” and looking at the business and organisational sides, the core elements of software product management and pricing are discussed. Recommendations are given on how to deal with these elements depending on different types of organisations and products in order to achieve the long-term success.
Published In:
2008
Authors:
Hans-Bernd Kittlaus and Peter N. Clough