Overview:
The way of “The Product Samurai” is not merely a collection of tactics; it is the mastery of a strategic role that directly influences revenue, customer retention, and awareness. The purpose extends beyond the positioning and growth of a single product; it encompasses entire product lines and business as a whole. By applying katas to product leadership, we can wield the “sword of agility” to make products right, and to make the right products. Read it, practice and follow the path to develop great products that people actually want and make the world a better place. “Read at your own peril. This book will change the way you manage your products.”
Authors:
Chris Lukassen
Published In:
2016