Whether we’re talking about leadership, teamwork, or client service, there is no more powerful attribute than the ability to be genuinely honest about one’s weaknesses, mistakes, and needs for help. – Patrick len
Weighted Purchase Intent | Glossary
Definition:
Weighted Purchase Intent (also known as WPI) is calculation of the mean of a purchase intent scale when the values for each response category of the scale (called weights) reflect the probability of purchase for that response category.
Further Reading:
Book: Playing to win by A. G. Lafley and Roger L. Martin