Tag: business development

Book Series

Playing To Win: How Strategy Really Works | Book Series

Alekya N.R Leave a comment

Overview:

The book is written by an award-winning CEO of Procter & Gamble, A.G Lafley. This is the handbook everyone should own, to learn the strategies that help your organization achieve success in this competitive world. The author has shared all the strategies he used to bring up his company ‘Procter & Gamble’ to a dominant position. The author outlines the proven methods that worked for some of the leading brands like Olay, Bounty, Gillette, and Febreze; and how you can choose the suitable approach that works for your company.

Authors:

Roger Martin, Alan G. Lafley

Published In:

2013

Knowledge Based Work | Glossary

Karan Negi Leave a comment

 

Definition

Work whose primary nature involved an application of a for of knowledge, is known as Knowledge Based Work. The philosophy behind this line of work is ‘thinking for a living’ and includes aspects like creativity,research and problem solving. People who are employed under ‘Knowledge Based Work’ are generally engineers, doctors, publicists, accountants,design thinkers, amongst other examples.

Further Reading

  • “Journal of Knowledge Economy”(book), edited by Elias G. Carayannis
  • For more on Information Radiators, read here and here.