It is wise to keep in mind that neither success nor failure is ever final. – Roger Babson
Tag: INNOROO
Customer Unit | Glossary
Definition
The customer unit is referred to the people/unit of people that represent the expectations and needs of the primary consumer of the deliverable product, throughout the course of project development. It involves everything from Product Managers, Sales and Marketing and even End-User consumers. It’s what decides the vision and nature of the project.
Further Reading
- For more on Customer Unit, read here.