Overview:
The book ‘Design to Grow’ insights into how the world famous company, Coca-Cola adopted the two essential qualities: Scale and Agility to become successful. It also explores the key factors required to create Scale and Agility in order to stay ahead in the competitive world. This book mainly takes you through the ups and downs faced by Coca-Cola Company, portrayed by a Senior Executive; and how it learns to incorporate the ‘Design’ to become more Agile and big. You will learn how to use the same approach to grow your business. This is the must-read book for Managers and budding Entrepreneurs, who are looking to make a big difference in their organization.
Author:
David Butler
Linda Tischler
Published In:
2016
