Lean vs. Agile vs. Design Thinking: What You Really Need to Know to Build High-Performing Digital Product Teams | Book Series

Overview:

As the technology is evolving, companies are defining their success element by adopting, integrating and leveraging a quality software product to customers. This short, tactical book synthesizes the relation between Lean Startup, Design Thinking, and Agile Software Development by giving importance to values that underpin all these three methods, rather than the rituals and practices. The author of this book is Jeff Gothelf, who has also authored an award-winning book ‘Lean UX and Sense & Respond’. The tactics and strategies in this book, draws on Jeff’s years of experience as a Team Lead and Coach in companies ranging from small to large enterprises.

Lean vs. Agile vs. Design Thinking is refreshingly brief practical guide leaders and practitioners who are struggling to implement new methodologies like Lean, Design Thinking and Agile. If you’re a product manager, software engineer, or a designer, the practical tools and tips are immediately applicable to your team’s goals.

Author:

Jeff Gothelf

Published In:

2017

Book Series

The User’s Journey: Storymapping Products That People Love | Book Series

Overview:

The author of this book Dona Lichaw says that, like a good story, even a successful design is also part of the engaging moment that holds customers attention. The book “The User’s Journey: Storymapping Products That People Love” will show you why, when and how to use narrative structure, technique, and principles to ideate, craft and test a cohesive vision for an engaging outcome. The book explains how “Story first” approach transforms a product feature, and webpage aspects like landing page, campaign, and content strategies that are part of a good website design.

The book tells you the importance of strategic Story Mapping and why it is an excellent way to visually map out a customers journey. The author has beautifully portrayed how you can solve most of the problems using story maps.

Authors:

Dona Lichaw

Published In:

2016