Overview:

Frustrated by endless indecisive meetings, lack of alignment, mistrust, blame games, toxic colleagues, turf wars, and/or weak performance?

The good news: All of these are a result of bad communication. So effective communication can resolve them.

But most of us fly blind in our communications, simply because we never systematically trained our speaking and listening muscles.

Dr. Zweifel, former CEO, Columbia leadership professor and award-winning author of bestsellers like Strategy-In-Action, has trained and coached 5,000+ executives in the art and science of effective communication.

Now he unpacks the toolbox he developed over three decades of working with CEOs and C-level executives and heads of state (including Nelson Mandela), but also slum dwellers in Haiti and India, to reveal the communication secrets of successful people.

Communicate or Die is not just a bestseller—it’s your system to be a master communicator, take charge of negotiations or conflicts—in meetings, calls, emails, texts or posts—and rise to the top. Simply by how you speak and listen.

“I am a huge believer in Communicate or Die. When people speak—and listen—effectively, they get better information, better strategic intelligence, and better results. Zweifel’s short book is absolutely essential for you and your people if you want tight championship teams.”

—Steve Baird, Senior Advisor, Human Resources, UBS

Authors:

Thomas D. Zweifel

Published In:

January 1, 2010