Overview:
This book is written by Tom Greever, UX Director at Bitovi, has hugely contributed in writing books that helps companies and organizations to design better websites and applications. In this book, the author conveys that talking to people about your product can seem to be very easy and basic, but doing it efficiently can be difficult. In such cases, communication plays a crucial role and the way you communicate with stakeholders, clients, and non-designers about your design can be challenging. But a most articulate person is likely to win, as he has mastered the art of communication through which the customers get convinced.
This practical guide focuses on principles, tactics, and actionable methods for presenting your designs. Whether you design UX, websites, or products, you’ll learn how to win over anyone who has influence over the project—with the goal of creating the best experience for the end user.
- Walk through the process of preparing for and presenting your designs
- Understand stakeholder perspectives, and learn how to empathize with them
- Cultivate both implicit and explicit listening skills
- Learn tactics and formulas for expressing the most effective response to feedback
- Discover why the way you follow through is just as crucial as the meeting itself
- Educate your stakeholders by sharing the chapter from this book on how to work with designers
Authors:
Tom Greever
Published In:
2015
