Sprint | Book Series

Overview:

The book “Sprint: Solve Big Problems and Test New Ideas in Just Five Days” is written by the author Jake Knapp, and his co-authors John Zeratsky and Braden Kowitz. The book offers a unique transformative formula for testing ideas that works whether you’re running a startup or a large organization. It gives you a confidence to move from your current prototype to a decision, saving you and your team’s countless hours and dollars.

The authors of this book are the three partners at Google Ventures, highlighting a five-day process to solve tough problems, proven to be successful at more than 100 companies. Nowadays the Entrepreneurs face a big question: What is more important to focus, and how to start? How an idea works in real-life? How many meetings and discussions it takes before you binges upon the right solutions?

This book has a surefire way to answer these important questions. The author Jake Knapp, who is also the designer created the five-day process at Google, where sprints were used on everything from Google Search to Google X. Lateron Braden Kowitz and John Zeratsky joined Jake at Google Ventures, and together they have completed more than one hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more.

Sprint is a practical guide, which answers all the critical business questions, recommended for teams of any size, from small Startups to Fortune 100s, from teachers to nonprofits. It’s for anyone with a big opportunity, problem, or idea who needs to get answers today.

Authors:

Jake Knapp, John Zeratsky, Braden Kowitz

Published In:

2016

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