Overview:
This book describes Lean startup approach which has being globally adopted to build new products. Reading through the content of this book is the fastest way to learn how to do customer development and get to a product-market fit. The Lean Startup methodology introduces tools like customer development, minimal viable product, and innovation accounting. This book is the go-to source for learning about these tools to bring science to the art of product development. The author highlights the significance of testing organization vision continuously.
Author:
Eric Ries
Published In:
2011