{"id":7635,"date":"2018-10-29T12:30:51","date_gmt":"2018-10-29T07:00:51","guid":{"rendered":"http:\/\/innoroo.com\/blog\/?p=7635"},"modified":"2018-10-26T09:52:22","modified_gmt":"2018-10-26T04:22:22","slug":"unique-valu-proposition-glossary","status":"publish","type":"post","link":"https:\/\/innoroo.com\/blog\/2018\/10\/29\/unique-valu-proposition-glossary\/","title":{"rendered":"Unique Value Proposition | Glossary"},"content":{"rendered":"<p><b>Definition:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The unique value proposition (UVP) extends the idea of the unique selling proposition (USP) to include the benefits derived by the customer. Customers raise themselves, \u201cAre the unique features of this product definitely worth the price?\u201d Customers interact during this features\u2013value weighing for all purchases. Augmenting your USP with a strong value proposition creates customers\u2019 desires to trade their hard-earned dollars for your product.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This model, the value Proposition Builder, creates six stages for value proposition analysis:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">For what market is the value proposition being created?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">What will the market value the foremost \u2014 the value experience or the customer experience?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">What products are being offered?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">What benefits can the customer derive from the product?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">What alternative options exist?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">What proof substantiates your value proposition?<\/span><\/li>\n<\/ul>\n<p><b>Further Reading:<\/b><\/p>\n<p><b>Book: <\/b><span style=\"font-weight: 400;\">Running Lean by Ash Maurya. <\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Definition: The unique value proposition (UVP) extends the idea of the unique selling proposition (USP) to include the benefits derived by the customer. Customers raise themselves, \u201cAre the unique features of this product definitely worth the price?\u201d Customers interact during this features\u2013value weighing for all purchases. Augmenting your USP with a strong value proposition creates [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":7636,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Unique Valu Proposition | Glossary #glossary #uniquevalueproposition #ashmaurya","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[102],"tags":[1394,105,1393,1395],"class_list":["post-7635","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-glossary","tag-ash-maurya","tag-glossary","tag-running-lean","tag-unique-value-proposition"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/innoroo.com\/blog\/wp-content\/uploads\/2018\/10\/Unique-Value-Proposition.png?fit=3125%2C1709&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8Rui8-1Z9","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts\/7635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/comments?post=7635"}],"version-history":[{"count":3,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts\/7635\/revisions"}],"predecessor-version":[{"id":7660,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts\/7635\/revisions\/7660"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/media\/7636"}],"wp:attachment":[{"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/media?parent=7635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/categories?post=7635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/tags?post=7635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}