{"id":4018,"date":"2018-03-23T13:31:58","date_gmt":"2018-03-23T08:01:58","guid":{"rendered":"http:\/\/innoroo.com\/blog\/?p=4018"},"modified":"2018-03-15T15:53:22","modified_gmt":"2018-03-15T10:23:22","slug":"persona-glossary","status":"publish","type":"post","link":"https:\/\/innoroo.com\/blog\/2018\/03\/23\/persona-glossary\/","title":{"rendered":"Persona | Glossary"},"content":{"rendered":"<p><b>Definition<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A <\/span><i><span style=\"font-weight: 400;\">Persona<\/span><\/i><span style=\"font-weight: 400;\">, defines a typical user who interacts with the system. The idea is to design software effectively for people, who are intended to interact with it. Personas are different in nature than &#8216;Actors&#8217;. Unlike Actors, \u00a0Personas are not &#8216;roles&#8217; that people play.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Personas differ in nature, because they are descriptive of archetypes, instead of actors. For example, in a used case model we would have a customer as the actor. In personas however, we would describe several different types of customers, and help bring their vision to life. Usually, it is commonplace for 1-2 pages to be written for each Persona. Since, the goal is to bring your users to life, a good Persona is recommended to be highly personalized.<\/span><\/p>\n<p><b>Further Reading<\/b><\/p>\n<ul>\n<li>\u00a0&#8220;Agile Software Architecture: Chapter 4. Driving Architectural Design and Preservation from a Persona Perspective in Agile Projects&#8221;(book), by\u00a0by\u00a0<span class=\"author notFaded\" data-width=\"177\">Jane Cleland-Huang\u00a0<span class=\"contribution\"><span class=\"a-color-secondary\">,\u200e\u00a0<\/span><\/span><\/span><span class=\"author notFaded\" data-width=\"159\">Adam Czauderna\u00a0<span class=\"contribution\"><span class=\"a-color-secondary\">,\u200e\u00a0<\/span><\/span><\/span><span class=\"author notFaded\" data-width=\"152\">Mehdi Mirakhorli\u00a0<span class=\"contribution\"><span class=\"a-color-secondary\">.<\/span><\/span><\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Definition A Persona, defines a typical user who interacts with the system. The idea is to design software effectively for people, who are intended to interact with it. Personas are different in nature than &#8216;Actors&#8217;. Unlike Actors, \u00a0Personas are not &#8216;roles&#8217; that people play. Personas differ in nature, because they are descriptive of archetypes, instead [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":4056,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[102],"tags":[694,693,105,18,695,692,696],"class_list":["post-4018","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-glossary","tag-actors","tag-archetype","tag-glossary","tag-innoroo","tag-model","tag-persona","tag-personalize"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/innoroo.com\/blog\/wp-content\/uploads\/2018\/03\/Persona.png?fit=3125%2C1709&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8Rui8-12O","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts\/4018","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/comments?post=4018"}],"version-history":[{"count":5,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts\/4018\/revisions"}],"predecessor-version":[{"id":4322,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts\/4018\/revisions\/4322"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/media\/4056"}],"wp:attachment":[{"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/media?parent=4018"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/categories?post=4018"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/tags?post=4018"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}