{"id":9924,"date":"2019-05-25T10:30:17","date_gmt":"2019-05-25T05:00:17","guid":{"rendered":"http:\/\/innoroo.com\/blog\/?p=9924"},"modified":"2019-05-17T13:12:15","modified_gmt":"2019-05-17T07:42:15","slug":"carrot-and-stick-approach-glossary","status":"publish","type":"post","link":"http:\/\/innoroo.com\/blog\/2019\/05\/25\/carrot-and-stick-approach-glossary\/","title":{"rendered":"Carrot and stick approach | Glossary"},"content":{"rendered":"\n<p><strong>Definition: <\/strong><br><\/p>\n\n\n\n<p>The Carrot and Stick Approach of Motivation is a traditional motivation theory that asserts, in motivating people to elicit desired behaviors, sometimes the rewards are given in the form of money, promotion, and any other financial or non-financial benefits and sometimes the punishments are exerted to push an individual towards the desired behavior.<\/p>\n\n\n\n<p>The Carrot and Stick approach of motivation is based on the principles of reinforcement and is given by a philosopher Jeremy Bentham, during the industrial revolution. This theory is derived from the old story of a donkey, the best way to move him is to put a carrot in front of him and jab him with a stick from behind. The carrot is a reward for moving while the stick is the punishment for not moving and hence making him move forcefully.<\/p>\n\n\n\n<p><strong>Further Reading: <\/strong><\/p>\n\n\n\n<p><strong>Book:<\/strong> <strong>Agile Competitors and Virtual Organization by Steven L. Goldman, Roger N. Nagel and Kenneth Preiss<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Definition: The Carrot and Stick Approach of Motivation is a traditional motivation theory that asserts, in motivating people to elicit desired behaviors, sometimes the rewards are given in the form of money, promotion, and any other financial or non-financial benefits and sometimes the punishments are exerted to push an individual towards the desired behavior. The [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":9925,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[102],"tags":[2504],"class_list":["post-9924","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-glossary","tag-carrot-and-stick-approach"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/innoroo.com\/blog\/wp-content\/uploads\/2019\/05\/Carrot-and-stick-approach-01.png?fit=750%2C410","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8Rui8-2A4","jetpack-related-posts":[],"_links":{"self":[{"href":"http:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts\/9924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"http:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/comments?post=9924"}],"version-history":[{"count":1,"href":"http:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts\/9924\/revisions"}],"predecessor-version":[{"id":9926,"href":"http:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/posts\/9924\/revisions\/9926"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/media\/9925"}],"wp:attachment":[{"href":"http:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/media?parent=9924"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/categories?post=9924"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/innoroo.com\/blog\/wp-json\/wp\/v2\/tags?post=9924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}